BlackBerry responds to our article on its salesforce cuts

Nick Waddell · Founder of Cantech Letter
September 10, 2013 at 10:03am ADT 1 min read
Last updated on July 3, 2020 at 8:37am ADT
BlackBerry
The BlackBerry Z10 and Q10.

Following our article yesterday about cuts to BlackBerry’s salesforce, several media outlets such as the Wall Street Journal, CNET, and The Next Web ran their own articles on the subject.

This morning, BlackBerry responded. We print their response here, unedited.

“I wanted to follow-up on your story today regarding our salesforce news.

I’d like to clarify that we are moving a small number of US-focused sales roles that were based in Canada to the U.S. to be more closely aligned with our customers. As a result, approximately 60 employees have been impacted, primarily in sales.

As previously stated, we are in the second phase of our transformation plan. As part of this transformation, BlackBerry will continually evaluate its organization – from top to bottom – to ensure we have the right people, with the right skills in the right locations to drive new opportunities in mobile computing.

Lisette Kwong

Senior Manager, Corporate Communications
BlackBerry”

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Nick Waddell

Founder of Cantech Letter

Cantech Letter founder and editor Nick Waddell has lived in five Canadian provinces and is proud of his country's often overlooked contributions to the world of science and technology. Waddell takes a regular shift on the Canadian media circuit, making appearances on CTV, CBC and BNN, and contributing to publications such as Canadian Business and Business Insider.

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