RIM getting its apps in order ahead of BlackBerry 10 launch

Nick Waddell · Founder of Cantech Letter
November 15, 2012 at 10:59am AST 2 min read
Last updated on November 15, 2012 at 10:59am AST

RIM has been actively courting developers ahead of the launch of its BlackBerry 10 platform. A persistent critique of BlackBerry devices has been size of the BlackBerry App World, which is dwarfed by Apple’s App Store. Research in Motion (TSX:RIM) today said it will release the “gold version” of the BlackBerry 10 Software Development Kit on December 11th.

In a post today on the “Inside BlackBerry Developer Blog” the company said that launch will be preceded by a softer beta update on November 29th that will include “bug fixes, but also an important update for Web developers as our BlackBerry® WebWorks™ HTML5 tools will be updated to offer more functionality and to draw closer to parity with our Native tools.”

RIM has been actively courting developers ahead of the launch of its BlackBerry 10 platform. A persistent critique of BlackBerry devices has been size of the BlackBerry App World, which is dwarfed by Apple’s App Store.

RIM’s PR efforts haven’t been helped by the fact that some household names have abandoned BlackBerry altogether. In February, Netflix went as far as to announce from its Twitter account that “We don’t have any current plans to support BlackBerry devices, including PlayBook.” And the now Microsoft-owned Skype, which was available for BlackBerry 7 devices, has yet to make an announcement about its availability for BlackBerry 10.

Still, BlackBerry App World, which now has more than 105,000 apps, includes name brands such as Pandora, Angry Birds, Youtube, Twitter, and Facebook.

Related: Five reasons people will want a BlackBerry 10 Phone

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Nick Waddell

Founder of Cantech Letter

Cantech Letter founder and editor Nick Waddell has lived in five Canadian provinces and is proud of his country's often overlooked contributions to the world of science and technology. Waddell takes a regular shift on the Canadian media circuit, making appearances on CTV, CBC and BNN, and contributing to publications such as Canadian Business and Business Insider.

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