Ecom Logistics Launches Ecom NOW, Bringing Same-Day Delivery to Shopify Merchants’ Own Storefronts

Thursday at 10:03am ADT · October 8, 2026 3 min read

Order today. Delivered today. Shopify brands across major Canadian markets can now make same-day a reason to choose their brand.

TORONTO, Oct. 8, 2026 /CNW/ — Ecom Logistics today announced the launch of Ecom NOW, a same-day fulfillment and delivery experience for Shopify merchants. Ecom NOW connects a merchant’s Shopify storefront to Ecom’s connected order-to-door network, bringing fulfillment and last-mile delivery together in one seamless same-day experience. Customers who order eligible products before noon receive their order the same day by 9 PM.  Learn more about Ecom Now. 

Shopify Now Checkout

Ecom NOW is available now for eligible deliveries in Canada’s major markets including Toronto, Montreal, Vancouver and Calgary.

Customers increasingly expect speed and convenience from the brands they shop with.

Same-day programs have been associated with up to 12% higher sales, and in Baymard Institute research, 20% of surveyed U.S. online shoppers who abandoned checkout cited delivery being too slow.* Ecom NOW gives Shopify brands a way to compete on speed and convenience from their own storefront, without adding another warehouse, courier or manual handoff to manage.

“Shoppers now associate same-day delivery with the leading names in ecommerce. Shopify brands should be able to offer that same convenience from their own storefront, under their own brand,” said Luqman Ahmed, President and CEO of Ecom Logistics. “Ecom NOW is built on the order-to-door network our customers already rely on. It lets a brand make same-day part of its own customer experience, not something shoppers have to go elsewhere to find.”

“Delivery speed is no longer just an operations metric. It can change the purchase decision,” said Alison Spehar, Chief Revenue Officer of Ecom Logistics. “When shoppers see ‘get it today’ on the product page, before they reach checkout, speed becomes another reason to buy. Ecom NOW helps merchants turn speed into sales, and they can launch with control: start with the products that matter most, then expand based on what works for their business.” Learn more

How Ecom NOW works

Ecom NOW badge makes the same-day promise visible within the Shopify shopping experience, where it can influence the purchase decision before the customer reaches checkout. See how Ecom Now works.

Merchants choose which products qualify, by SKU, collection, product type or promotional period, and can start small and expand over time. Ecom manages the NOW badge, delivery-area eligibility and cut-off logic. Merchants keep their storefront, brand and customer relationships end to end, with no marketplace listing and no requirement to move inventory or change fulfillment partners.

Interested Shopify merchants can book an Ecom NOW Launch Session by visiting  shipecom.com/now.

About Ecom Logistics

Headquartered in Woodbridge, ON, Ecom Logistics connects freight, 3PL fulfillment, last mile delivery and technology into one coordinated network across key Canadian and U.S. markets serving DTC and B2B ecommerce brands. Learn more about Ecom at shipecom.com.

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SOURCE Ecom Logistics

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