Telecom giant Telus has announced the opening of its Internet of Things Marketplace, an M2M platform for offering turnkey solutions offered by 38 of the country’s leading tech innovators.
Telus has partnered with Internet of Things platform Jasper to develop the nuts and bolts of delivery.
“IoT technology has tremendous potential to make Canadian businesses more productive and profitable, but amidst the hype and predictions it can be challenging to know where to start,” said Shawn Sanderson, TELUS’ vice-president of Internet of Things. “With the TELUS IoT Marketplace, we’ve carefully selected some of the most innovative IoT technology on the market and packaged it as ready-to-implement solutions; making it easier for businesses to take advantage of this game-changing technology.”
For companies who have already been working in the IoT space for a while, the platform provides an instant sales platform and lead generation opportunity that it would have been difficult to achieve on their own.
The 38 companies will also have Telus’ sales and marketing team for support, as well as access to its integrated billing system.
Participating companies include Sensor Suite, Think! Wireless Solutions, and PEI’s ScreenScape Networks.
blueRover Inc. has an offering called SafeFood, which helps restaurants comply with the Food Safety for Canadians Act by taking temperature readings in refrigerators, freezers and ovens and then sending the data to the cloud for storage and analysis. Using 45 sensors, the refrigeration readings can provide air temperature, food temperature, and other metrics as frequently as they’re programmed to report. Previously, these readings were done manually by restaurant employees.
The same company, blueRover, also has a fire hydrant monitoring solution that checks hydrant infrastructure for leaks and knows whether or not water pressure is sufficient for use in emergencies.
Toronto-based Sensor Suite offers a building management solution aimed at property managers, who can monitor temperature, air quality and security, among other things, all via sensors located throughout the building. Again, this all previously had to be manually eyeballed by the property manager.
Telus’ marketplace represents a one-stop shop for IoT solutions, much as Apple’s app store provides a shop window for discovering apps. Businesses can select a solution from the IoT Marketplace and have it added to their monthly Telus bill.
With Cisco opening an “Internet of Everything” research lab when it moves into its new Canadian headquarters next year, the race is on for companies to make the most of a relatively untapped developing market.
Earlier this year Telus commissioned an IDC (International Data Corporation) study, which found that while 13% of Canadian businesses will have deployed an Internet of Things strategy by the end of 2014, at least an additional 30% have plans to do so during the next two years. The report forecasts Canadian IoT spending to reach $21 billion by the end of 2018.
While the initial marketplace announcement involves 38 companies, Telus will be actively scouting companies to add in future.