What do you think of this new BlackBerry ad?
Seems like a lot of the experimentation in RIM’s marketing ahead of the much anticipated BlackBerry 10 launch these days is coming out of the UK.
A lot of people thought these recent “People Who Do” ads were some of the best ever for the Canadian device maker.
A new one, posted yesterday, strikes us as a little more pedestrian, pun intended. The ad, entitled “BlackBerry: Get more from your day” demonstrates that a BlackBerry can help you stay mobile in your work, and that the device gives you the flexibility to do so. In our opinion, it doesn’t connect as well as the “People Who Do” ads, and also seems a bit dated.
What do you think? Take a look at the ad and vote in our poll below:
Nick Waddell
Founder of Cantech Letter
Cantech Letter founder and editor Nick Waddell has lived in five Canadian provinces and is proud of his country's often overlooked contributions to the world of science and technology. Waddell takes a regular shift on the Canadian media circuit, making appearances on CTV, CBC and BNN, and contributing to publications such as Canadian Business and Business Insider.
Related Posts
A headline yesterday in Canada was more akin to the tone of those we were used to seeing before the...
At a time when you’d think BlackBerry would be in full grip-and-grin sales mode, Thorsten Heins took a moment during...