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Gong layoffs, an overview

Gong is a conversation analytics company that leverages AI to analyze business conversations across various platforms, aiming to enhance sales and customer service effectiveness. By capturing and analyzing these interactions, Gong provides insights to improve communication strategies, drive sales growth, and understand customer needs more deeply. The company has experienced significant growth, attracting investment and expanding its customer base globally. However, like many in the tech sector, it has faced challenges that led to workforce adjustments to align with revised growth expectations and macroeconomic conditions.

Gong was founded in 2015 by Amit Bendov and Eilon Reshef. It specializes in conversation intelligence, offering AI-driven insights by analyzing business communications. This helps improve sales, customer service, and overall business strategies. Competitors in this space include Chorus.ai, which is part of ZoomInfo, and Salesforce’s Einstein, among others. These companies also provide analytics and AI tools to enhance sales and customer engagement by analyzing conversational data.

Gong Layoffs

Gong, a conversation analytics company, has announced layoffs affecting 80 employees, which accounts for 7% of its workforce. This decision comes after a previous round of layoffs three months prior, where 15 employees were let go. The layoffs are part of the company’s adjustments to its forecasted growth and macroeconomic conditions, primarily affecting the support and administration teams​​.

“The company is growing, but less than we forecast last year,” said Amit Bendov, CEO of Gong. “The macroeconomic conditions are still difficult and we are adapting ourselves to our expected income,” said Bendov. “The employees being laid off are mainly part of our support and administration teams and aren’t part of the company’s core R&D. I estimate that we will not lay off any more employees this year, even though there is currently a lack of clarity. We are looking ahead and we are experiencing a nice quarter with new clients joining, but the growth is still not as we predicted and will be slower than expected.”

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