Interviews

Hootsuite expands into second stunning, cabin-themed location

The sunken lounge at Hootsuite’s second location, in Vancouver’s Mount Pleasant neighbourhood. (Photo courtesy Hootsuite).

A (non-functional) outhouse. Snowshoes on the wall. Rooms named after local mountains and ski hills.

The rapidly expanding social media stalwart Hootsuite today unveiled its second location, located just a couple blocks from its first, in Vancouver’s newly-tony Mount Pleasant district. The decor continues the cabin theme the company used to great effect in its principal office, to which they moved from startup-heavy Gastown more than a year ago.

And what a year it has been. HootSuite turned heads last August with a $165-million Series B, bringing the total amount the company has raised to $187-million. The company, which now services 744 of the Fortune 1000 companies, has swelled to more than 500 staff worldwide, and will soon embark on another hiring spree, in which it will look to fill another 154 positions.

Our tour ended with a sitdown with the relaxed and engaging Ryan Holmes. Plopped down in a beanbag chair in black high-tops, Holmes said he would ultimately prefer to have his entire team together in one space, a la the large campuses employed by tech giants like Linkedin and Google in Silicon Valley. For now, he thinks the fear that some employees had that they were being banished to the company’s own version of Siberia have been allayed by sun-drenched views of False Creek, ping-pong tables, and beer on tap.

Here’s what the new office looks like…

The core of the buildings sales operations. Each enterprise client has its own account representative. (Photo courtesy HootSuite)
The north side of sun-drenched cafeteria features knockout views of downtown Vancouver.
There’s beer on tap from various local microbreweries, but only after 4:30pm on Friday.
Meeting rooms in the centre of the office were inspired by Whistler, just an hour and a half away. (Photo courtesy HootSuite)
The outhouse was Ryan’s idea.
Many of the features incorporated into the new office came from employee requests, such as one for more spaces to work while standing. (Photo courtesy HootSuite)
Plaid isn’t mandatory, but it isn’t discouraged, either. (Photo courtesy HootSuite)
Mr. Holmes.

Nick Waddell

Cantech Letter founder and editor Nick Waddell has lived in five Canadian provinces and is proud of his country's often overlooked contributions to the world of science and technology. Waddell takes a regular shift on the Canadian media circuit, making appearances on CTV, CBC and BNN, and contributing to publications such as Canadian Business and Business Insider.

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