Global communications, hosting, cloud and IT services company CenturyLink, Inc. has begun offering IQ+ Financial in Canada, its technology suite for connecting Canadian capital markets with market data, offering real-time access to over 200 market feeds. Built specifically for the demands of capital markets, IQ+ Financial stresses high-performance, reliable and secure market data delivery, and worldwide interconnectivity between data centres, clients and trading partners, and execution venues, the introduction of which marks what CenturyLink is calling "a new era for market intelligence in Canada." "IQ+ Financial marks the latest step in how CenturyLink is helping Canadian companies use customized technology solutions that help them gain a competitive advantage through IT," says Ash Mathur, responsible for leading CenturyLink's overall sales, operations and growth in Canada. "With IQ+ Financial, we're extending the latest technology to capital markets firms, letting let them focus on their core business, rather than worrying about IT." The IQ+ Financial platform offers latency optimized connectivity to over 200 global exchange and liquidity venue feeds, including Aequitas, BATS, ICE Futures Canada, Chi-X Canada, London Stock Exchange, NASDAQ OMX, Omega ATS, CME Group, Singapore Exchange, CSE (Pure Trading), NYSE Euronext, and the TMX. For traders who are continuously trying to stay electronically ahead of competing buyers and sellers, a millisecond's loss due to lag or latency can be the difference between profit and loss. The speed at which investors and capital markets firms connect and exchange information is becoming the key differentiator in optimizing the decision making process. Optimizing the normal activities of investment firms, such as price discovery, post-trade processing, or portfolio valuation, IQ+ Financial provides investors with instant access to capital markets, bolstered by the safety and security of an advanced and efficient network. CenturyLink Markets Infrastructure offers a secure, purpose-built, ultra low-latency, fully managed network service, designed specifically for financial markets trading, providing access to a range of liquidity venues and trading participants, both locally in Canada and globally. CenturyLink operates more than 55 data centers in North America, Europe and Asia, providing broadband, voice, video, data and managed services over a 250,000-route-mile U.S. fiber network and a 300,000-route-mile international transport network.